video marketing

Over 90% of millenniums take their phones to the bathroom.

Okay, let’s say the figures lied, but just a quick check… are you one of those who check your phone constantly for messages or social media updates?

Like it or not, smartphones are part of our world today. And your business needs to start selling through it.

With video marketing.

VIDEO KILLED THE RADIO AND OTHER MEDIUMS TOO

Five billions videos are watched EVERY. SINGLE. DAY. on YouTube alone. And we haven’t even count Facebook videos and videos from other sites.

When Instagram introduced video in June 2017, 5 million videos were uploaded within the first 24 hours. Today, Instagram has 1 billion users.

By 2020, online videos will make up more than 82% of all consumer internet traffic.

Let’s face it… fewer people are watching TV. Even fewer are reading newspapers. Take the train or stop for coffee and you’ll find heads crouched down thumbing their phones and tablets.

Mobile devices are the new normal. And videos are the medium today.

THE GRAVY OF VIDEO MARKETING

Rather than mailers, brochures or printed advertisement, the huge advantages of video are:

1. Emotional – it’s a 360º medium that allows viewers to witness facial or product movements
2. Sticky – it makes messages more digestible and easier to remember
3. Viral – it can be spread freely and quickly through social media or a simple hyperlink
4. Cost-effective – no media cost, no printing cost, cross-platform delivery (ie. mobile devices, tv, billboards, etc) on just one production
5. Green – no trees are cut, no ink spilled, and it has a very long shelf-life
6. Searchable – Videos uploaded on YouTube boost your SEO ranking as Google owns YouTube. In fact, if you google “video marketing singapore”, you’ll find jooja! on the first page. And we got this first-page ranking without spending a cent on SEO, AdWords or pay-per-click.

SPIN-OFFS, SEQUELS & SYNDICATION

Video marketing is not just about online viewership. More so, it complements other mediums and your business’s A&P strategy. Weaved into the videos can be announcements of roadshows; promotion of contests; celebration of company milestones and more.

Here’s an overview of how video marketing can be part of a 360º marketing programme.

PRICE TO PREMIERE

We have three video marketing packages on offer:

Please note that the above packages does not include acting talents, wardrobe, hair and makeup. Oh, and finally, here’s some of our recent video works.