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scratch

How a book is designed from scratch.

Wicked. It’s pure inspiration to see how committed designers work & when hard work pays off. The designer who designed this annual report took 2 months worth of time to do quality research & thought process. (yes, !!!) He studied typography & the grid system and deem them as Math. A customized grid system & infographics with a twitch of perfection to fit all the information in nicely on to a 210 x 297 two dimensional space. I was just given a corporate book to scribble design on and hopefully I can pull off a beautiful piece of creation at the end of the day as well.

video Tags: book Inspiration scratch video vimeo

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