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integrated

Uniqlo Lucky Switch

Japanese clothing retailer, Uniqlo and its agency, local Tokyo shop IMG SRC, picked up the Grande Innova Lotus for Uniqlo’s “Lucky Switch” campaign, which embeds a branded widget on blogs and websites, converting every image on any site into Uniqlo lucky tickets as soon as the user flips the virtual switch. Watched and be awed.

Inspiration  video Tags: adfest advertising blog clothing integrated japanese online retailer social media store uniqlo widget

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