Simple yet briliant.
Why It’s Fun To Work In Advertising…
These were created by VCU BrandCenter students for the AICP Awards. Very nice work kids. Now, go work in investment banking.
The Scientific 7-minute Workout (actually it’s eight)
In 12 exercises deploying only body weight, a chair and a wall, it fulfills the latest mandates for high-intensity effort, which essentially combines a long run and a visit to the weight room into about seven minutes of steady discomfort — all of it based on science.
Read more here: http://well.blogs.nytimes.com/2013/05/09/the-scientific-7-minute-workout/?smid=pl-share
Father & Son Stories
Amazing father-son stories in advertising. Funny, emotional and simply captivating.
The Slowskys
My favourite television commercial at the moment. It’s bloody hilarious yet so damn effective.
The Scarecrow
My favourite video at the moment. Everything about it — story, music, animation — is amazing.
Esperanza Spalding Black Gold
I wanna be just like her when I grow up.
Book That Grows In Your Hands
Bruketa & Zinic OM, a Croatian creative agency designed an annual report for the Adris Group which literally evolves in the hands of the user. The black covers of the book, entitled “In Good Hands” reveal floral details when heated by the palms of the hands, thanks to specially calibrated thermo color. The same technique was used for the illustrations inside. An iPad version of the report is also available, and includes technology that also reacts to touch.
The idea is to illustrate metaphorically how hands can achieve anything. Adris Group, which has divisions in both the tobacco and tourism business, is a company owned by its employees as stockholders, and wants to emphasize that it is therefore “in good hands”.
Happy Mother’s Day
I just stumbled on this video even though it’s been around for more than a year. Japanese- Jewish American, Sarah Kay recites her poem “B” at a TED Conference and got everyone including me emotional. If you love the video, now you can get the book.